Vlerick Knowledge
  • Vlerick Leadership Day - Marcus Alexander about Strategy

    Vlerick Leadership Day - Marcus Alexander about Strategy

    4/01/2011 12:25:59

    During the Leadership Day of 2010 professor Marcus Alexander gave a session about Strategy. But he also elaborated on the subject in between sessions for the camera!

  • Interview with Walter Van Dyck on 'The Balancing Act of Innovation'

    Interview with Walter Van Dyck on 'The Balancing Act of Innovation'

    18/12/2010 12:26:20

    Walter Van Dyck is co-author of this new book on innovation. It is a hands-on book for practitioners and proposes to learn from the practitioners: how successful companies do it.

  • How to attract new customers using social media?

    How to attract new customers using social media?

    21/11/2010 12:22:56

    How can you attract new customers using social media in a B2B environment? People put up profiles on different social networks around the world. How do you leverage this?

  • Social media in a B2B environment

    Social media in a B2B environment

    6/11/2010 16:25:57

    What is social media and how relevant is it for b2b markets? How can social media support lead generation, product development and/or customer services?

  • Measuring time: Improving Project Performance using earned value management

    Measuring time: Improving Project Performance using earned value management

    15/06/2010 9:22:50

    Mario Vanhoucke discusses his new book about project performance and controlling the phases of the project life cycle. Meant to complement rather than compete with the existing books on the subject, this book deals with the project performance and control phases of the project life cycle. It presents a detailed investigation of the project’s time performance measurement methods and risk analysis techniques in order to evaluate existing and newly developed methods in terms of their abilities to improve the corrective actions decision-making process during project tracking

  • Learning through serious gaming

    Learning through serious gaming

    28/05/2010 19:19:39

    Professor Herman Van den Broeck talks about how managers can acquire leadership skills and develop there emotional intelligence by playing serious games. Herman and his researchers have developed a game based on their extensive research in people management and leadership.

  • Unleashing the potential of the Sales Force

    Unleashing the potential of the Sales Force

    19/01/2010 20:13:32

    Does your organisation want to differentiate from competitors? Are you increasingly becoming aware of the sales person’s role in helping you achieving this purpose? Sales people can serve as a value creator to the customer.

Vlerick Knowledge

Video Vault

Our videos are mainly centered around interviews with Vlerick professors and researchers highlighting one of our many management disciplines. We also want to give you the opportunity to listen in on our keynote sessions. To guarantee you an optimal viewing experience all videos have been recorded in High Definition. The quality will be automatically adjusted to your own internet speed. Watch our videos, no matter where you are!