“How will companies create business benefits from business intelligence (BI) investments in the foreseeable future?” This was the central question in a research project conducted by Vlerick Management School, in association with SAS Institute and Enqio. By means of two separate focus group sessions, Vlerick researchers sounded out Chief Information Officers (CIOs) and BI Managers from various industries about the future of value creation from BI. In this article the authors synthesize what the participating CIOs and BI managers had on their minds when considering the future of value creation from Business Intelligence.
We approached the topic of benefits realisation from BI with a systems view consisting of three sub-themes: (1) the business objectives for BI, the ends; (2) the technical means of BI, (3) the ways to maximize value creation from BI investments (Ward & Peppard, 2004). Box 2 offers more detail on the content of each sub-theme. This article is structured according to this model to distinguish between the main conclusions for each part of the benefits realization chain.
What is on your BI Management agenda? Read the full article in pdf and share your views on the future of value creation from Business Intelligence in the comment field!
Published on 7/01/2011
