To prepare to meet greater competition resulting from the liberalisation and privatisation of Europe’s railway system, ICTRA’s Finance Department of the Belgian Railways Group undertook a process of transformation in collaboration with Deloitte Consulting Belgium. The case study that has now been published in collaboration with Vlerick Leuven Gent Management School outlines the transformation project and can inspire other ICT organisations seeking similar results.
Posted on Thursday, April 05, 2012
The GCB Berlin cases describe a strategic transformation process of a German bank. Over a period of 3 years, GCB Berlin has transformed into a customer-intimate financial institution. The management team of the company used Strategy Mapping, the Balanced Scorecard, and a new sales-and-service approach as transformation tools to get the entire organization more strategy-focused.
Posted on Monday, February 27, 2012
Between 1993 and 2005, Sabaf – a world-leading manufacturer of components for domestic gas cooking appliances – went through a transformation process to develop a strategic approach to Corporate Responsibility (CR) that embedded social, environmental and governance values into its organisation, its approach to business and its overall performance.
Posted on Tuesday, December 20, 2011
This case presents the approach taken by ING Belgium’s Marketing department to build operational and analytical competency with the ambition of playing a leading role in the strategic transformation of the business. Students are invited to evaluate the bank’s achievements up to the time this case was written and to discuss the issues and challenges facing this ambitious Marketing department.
Posted on Thursday, December 08, 2011
Previous research shows that cooperation between marketing and sales departments on the one hand and finance and accounting departments on the other hand is not always satisfactory. More recent developments in management accounting however propose models and methods that are very useful for marketing and sales professionals. In this case study we describe a customer life time model that is used by a telecom company to define its marketing strategy.
Posted on Friday, May 20, 2011
Kipling is a global brand. But like many other brands, it all started with a start-up. This case discusses the choices that had to be made to make Kipling a large international company. Was franchising the way to go for example? The second part of the case discusses the kick-backs that can mean the end of a company and how this is best dealt with to convert the set-back into opportunity. In short, an interesting story with many learning points!
Posted on Tuesday, March 29, 2011
In 2003, Rob Carter, CIO of international express courier FedEx, launched the 'Six by Six' (6x6) IT transformation program: a major rationalization and centralization effort to improve FedEx's IT service delivery to its business partners. This teaching case deals with the 6x6 efforts made by the IT department for Europe, Middle East, Indian sub-continent and Africa (EMEA). The case focuses on two objectives of the 6x6 program: (a) creating a consistent IT environment, and (b) increasing delivery bandwidth to the business.
Posted on Wednesday, February 23, 2011
The Wal-Mart case is intended for an introductory or main course on Financial Statement Analysis. It may also be useful within a Corporate Finance/Financial Management course. After a class on financial statements and liquidity, profitability and solvency ratios – and some brief examples discussed by the lecturer – students should be capable of making a financial analysis of Wal-Mart.
Posted on Thursday, February 10, 2011
This case allows for an elaboration on the nature of competing on analytics, and an exploration of the Business Intelligence (BI) environment in support hereof. At the same time, the case enables a discussion about the often delicate balancing act of combining a need for enterprise-wide integration and standardization of a technology platform on the one hand, and on the other hand an idiosyncratic business-side demand for less constrained and more entrepreneurial use of technology for business generation.
Posted on Tuesday, October 19, 2010
This case describes the entrepreneurial process, as it happened for a manufacturer of Printed Circuit Boards. It exemplifies the interplay between lucrative opportunities, entrepreneurial team and resources; addresses the role of the global marketplace for entrepreneurs; highlights the successful shift by the manufacturer to electronic business to break the product commodity cycle, and puts forward franchising as a potential growth strategy.
Posted on Monday, July 12, 2010